Program Management Institute 2023:
February 8, 15, 22, March 1, 8 and 15, 2023 (virtual)
Elevate Your Customer’s Experience
Customer expectations are changing rapidly and it is imperative to dedicate some time to assess your program management practices, policies, procedures and systems to provide program participants with experience that facilitates learning and brings them back for more.

Attend this Institute to have candid conversations with your peers from different centers about new approaches to elevating experience of program participants. Learn best practices and evaluate your approaches in highly interactive small group sessions. This special professional development program is designed to provide you time, space, and peer feedback to effectively assess the difference your center can make for your program participants.
During six highly interactive sessions you will immerse yourself in an open dialogue with peers from different institutes facing real challenges and making new approaches work for their centers. We do not have all the answers individually but together can create our industry’s thriving future. We are bringing together program delivery professionals from executive education and continuing education units to share their knowledge about program management and their customer experience best practices. You will pick up some new ideas and approaches and learn how to do things a little differently.
Learning Objectives and Benefits of Attending
- Self-guided learning from one another about best practices for engaging customers
- Share your tips and tricks for working with instructors, facilities, and customers through the program cycle
- Increase your ability to work more efficiently
- Hear what software tools others are using (and not using!)
- Network with other customer experience and program delivery professionals
- Curated Resource Library – Gather all the resources you learn about in one place to reference after the Institute
Digital Badge from ProEd
- 70% attendance in sessions is required to receive a digital badge from ProEd for this Institute
Agenda

◊ Wednesday, February 8th, 2023 (Noon – 1:30 pm
OR 7:00 pm – 8:30 pm, CST)
- Before, During, and After Program
- Opening and Closing Programs
- Technology
- Promoting Programs
- Certificates of Completion/Badging
◊ Wednesday, February 15th, 2023 (Noon – 1:30 pm
OR 7:00 pm – 8:30 pm, CST)
Facilitators/Instructors
- Presentations
- Classroom Needs
- Schedule Expectations
- Lodging and Meals
Program Materials
- Paper vs Electronic
- Books, Article Permissions, Handouts
- Activities
- Technology
- Vendors
◊ Wednesday, February 22nd, 2023 (Noon – 1:30 pm
OR 7:00 pm – 8:30 pm, CST)
- Questions to Ask
- Technology
- Timing
◊ Wednesday, March 1st, 2023 (Noon – 1:30 pm
OR 7:00 pm – 8:30 pm, CST)
- Structure
- Managing all the work
- Custom vs open programming
- Process improvement opportunities, way to be more efficient with the structures we have
◊ Wednesday, March 8th, 2022 (Noon – 1:30 pm
OR 7:00 pm – 8:30 pm, CST)
- Table Set-Up
- Flipcharts and Whiteboards
- Projection
- Recording Online Sessions
- Resources
- Hybrid Classrooms
◊ Wednesday, March 15th, 2023 (Noon – 1:30 pm
OR 7:00 pm – 8:30 pm, CST)
- No Shows
- Transfers
- Cancellations
- Special Needs (food, accessibility, etc.)
* Session topics, their order and other program parameters are subject to change
Who Attends
This program is designed for people responsible for managing participant’s experience and delivery of non-degree educational programs. This usually includes executive education units in business schools, management or professional development units within continuing education schools, or stand-alone entities reporting directly to a dean or other high level administrator.
If this sounds like you, please join us for this institute to examine your current program management approach, explore a multitude of factors influencing your customer’s experience, and discover new ways to delight your program participants.
Facilitators
Helen Brausen, Senior Director of Client Experience Wisconsin School of Business Center for Professional & Executive Development. Helen is most passionate about continuous process improvement and ensuring quality management in high-touch, customer intimate environments. She has over 30 years of experience across multiple business disciplines such as administration, customer service, sales, and marketing operations. With more than 20 years of management and leadership experience, her expertise includes operationalizing company initiatives and strategies and developing strong agile collaborative teams by inspiring and encourage others’ successes.
Cheryl Bates, Associate Director – Executive Education, Owen Graduate School of Management at Vanderbilt University. Cheryl joined the Executive Education team in 2018 as the Associate Director of Operations where she provided logistical support for more than 50 programs annually, customer service excellence to more than 1000 participants per year and support for more than 30 faculty. In her current role, she is a member of the development team, nurturing, and managing key dimensions of short and custom programs. Her top priority is exceeding clients’ expectations for learning impact, value and relevance.
Per Person Fee:
$495 – Non-Member
$371 – Basic Member
$248 – Executive Member
Register today and join the collaborative and innovative community of your peers.
To register, please fill out the form below. You will be invoiced in accordance to the membership status of your institution. Once your registration is received an invoice will be emailed to you. You will then have the choice of selecting payment by check or credit card. We accept Visa, MasterCard and AMEX. Your registration is complete when your payment is received.